Page European Virtual Insight Forum: The Changing Landscape of Brand Partnerships and Events

The pandemic has accelerated the changes in events and partnerships for brands. Exhibitions, sports events, annual meetings, brand partnerships and more have all converged at speed from physical to digital, but who knows what the physical future will look like? During this Insight Forum, we’ll hear first-hand experiences from Dr. Christian Deuringer, Director Global Brand Management at Allianz SE, and Becky Edwards, CCO of the American Civil Liberties Union. Page Insight Forums are opportunities for Page members, Page Up members and prospective members to convene around a topic relevant to specific regions. These structured events hosted by Page Country Chairs feature presentations from speakers over the course of a few hours. For more information, please contact Errick Towns.

2:00 – 2:15 p.m. | Introduction

8:00 – 8:15 a.m. ET Marc Cloosterman, CEO, VIM Group and Page Country Chair, Germany and The

Netherlands

2:15 – 2:50 | Has COVID introduced us to the future of partnerships?

8:15 – 8:50 Dr. Christian Deuringer, director of global brand management, Allianz SE

As we potentially see a shining light of a brighter future post COVID, we look back at how partnership successes looked from the past, how flexibility was key and how COVID times may have increased the rate of what a ‘phygital’ future looks like.

2:50 – 3:25 | How to bring virtual events to the next level

8:50 – 9:25 Becky Edwards, chief communications officer, American Civil Liberties Union

Becky Edwards will detail how the ACLU has successfully pivoted to virtual events and lead a discussion with attendees to share their own best practices and experiences.

3:25 – 3:50 | Panel Discussion

9:25 – 9:50 Dr. Christian Deuringer, director of global brand management, Allianz SE

Becky Edwards, chief communications officer, American Civil Liberties Union

Moderated by: Marc Cloosterman, CEO, VIM Group and Page Country Chair, Germany and The Netherlands

3:50 – 4:00 | Closing/Wrap Up

9:00 – 10:00

WHEN December 9, 2020

TIME 8:00am-10:00am

LOCATION

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