Register by Monday, February 3, for the Early Bird Registration rate.
Powered by Digital: Getting to Know Your Stakeholders as Individuals
Businesses are going digital in many ways, few more profound than the use of data to understand and interact with stakeholders. Today we can more deeply understand them based not just on attributes and demographics but also the behaviors and interests that are revealed through the data trail of their online activities. The next era of Communications will be defined by CommTech, through which we will harness these insights to engage people as unique individuals and guide them to belief, action and advocacy. Building reputation, expressing brand, actualizing corporate culture and creating societal value – all are furthered with a strong, data-driven approach that revolves around the stakeholder. At the Spring Seminar, we’ll unpack CommTech and explore the future of our function.
Book your room at the New York Marriott at Brooklyn Bridge by Tuesday, March 10, for the special block rate.
Hotel Cancellation Policy:
Should guest cancel a reservation after March 20, 2020, the full reservation cost will be charged including applicable taxes. Should guest modify a reservation after March 20, 2020, the difference between the confirmed reservation and the new reservation will be charged including applicable taxes.
WHEN April 2-3, 2020
LOCATION New York Marriott at the Brooklyn Bridge | 333 Adams St., Brooklyn, NY 11201Register